Hi everyone,
I’m researching identity verification tools that work well for small businesses. Whether it’s for onboarding customers, meeting compliance requirements, or reducing fraud, having the right system in place is becoming essential.
I’ve come across these five popular tools on G2. What does the community think of these products?
Sumsub offers a full-cycle verification platform with features like KYC, KYB, and AML compliance. Small businesses often highlight their ease of use, fast onboarding times, and flexible API integration. It’s particularly useful if you’re scaling and need global coverage. Check out the Identity Verification Software category for more Sumsub comparisons.
iDenfy provides real-time identity verification using face recognition and document scanning. It’s praised for affordability and responsive customer support, which can be a big plus for smaller teams with limited tech resources. iDenfy also offers fraud detection tools baked into its verification flows.
Ondato is known for its compliance-first approach, supporting both remote and on-site identity verification. Small businesses appreciate its intuitive dashboard and automation capabilities, especially for managing regulatory requirements without needing a large team. It supports a wide range of industries, from fintech to legal.
Persona focuses on customizable identity workflows and privacy-conscious features. Many SMBs value its flexibility, which allows them to tailor the verification process without writing a ton of code. The platform supports a wide variety of verification types, including documents, biometrics, databases, and more.
ComplyCube delivers identity checks, biometric verifications, and screening tools in one platform. It’s often highlighted for its developer-friendly APIs and pay-as-you-go pricing model—great for startups and growing businesses trying to manage costs while staying compliant.
If you've implemented one of these or compared a few, what did you choose and why? I’d love to hear which solution worked well (or didn’t) for your team.