Which Demo Automation Tool Is Best for Creating Presentation-Style Product Demos?
Hey everyone,
I’m looking for a solid automation tool that makes it easy to build engaging, presentation-style product demos. Think something interactive and clean—less of a screen recording, more like a guided walkthrough that tells a story. Ideally, something the sales or enablement team can use without needing help from engineering.
I’ve come across these five demo automation tools that G2 ranks highly in the demo automation software category, and I’m curious if anyone here has experience using them specifically for pitch-style product walkthroughs:
Arcade feels like a cross between a product tour and a slideshow. It’s designed to help teams build narrative-style demos that feel polished but don’t require technical skills. You can customize transitions, add text overlays, and keep it snappy—ideal for sales decks or product pitches where you want to show, not just tell.
Consensus is more advanced in terms of automation and scalability. It’s especially effective if you’re building demos that need to cater to different personas or buyer types. The platform automatically tailors the presentation content based on viewer input, which can be a huge time-saver if you’re pitching across multiple roles within an account.
Storylane lets you design interactive product journeys that feel like structured presentations. You can mix screenshots, live data, and custom logic to guide prospects through a full solution narrative. This tool is great for mid-funnel demo content and personalized landing pages for sales outreach. The drag-and-drop editor is easy to use, too.
Navattic is a strong fit for product-led teams that want demos to be educational and conversion-friendly. It doesn’t just mimic a product—it walks viewers through key flows with tooltips, gated steps, and CTA buttons. If your team likes the idea of demo-as-content (e.g., sharing via blog, email, or LinkedIn), Navattic has the right flexibility.
Supademo is all about speed and accessibility. You can create a presentation-style demo in minutes by recording a product flow, then layering in guidance and annotations. It’s perfect for quick campaigns, micro-pitches, or internal enablement decks. It may not have deep branching or logic tools, but what it does, it does fast and well.
If you’ve tried any of these for sales decks, product tours, or marketing launches, how did they perform? Did your prospects actually engage with them? Open to thoughts, comparisons, or even cautionary tales.
