185 Awin Reviews

As I use Awin for affiliate marketing and interacting with partners I can say Awin is very easy to use, easy to implement and the number of its features like real-time reporting, excellent performance report with epc, average order value and its easiness of interacting with the partners makes it perfect to use very frequently.
Awin provide real-time customer support for any issues regarding the partnership, finance, technical issues.
Its integration with other tools is very easy. Review collected by and hosted on G2.com.
Awin is a perfect place to grow the business so as of now there is nothing to dislike about Awin. Review collected by and hosted on G2.com.
The platform itself I super clear and user friendly, very easy to find the insights we are looking for and the suggested partners buy KPI is great! Setting up CPAs, inviting new publishers and drilling down into key metrics is all very straightforward and any issues are flagged on the dashboard making them easy to rectify. The clean and clear aesthetic is the best of any network I have used. Review collected by and hosted on G2.com.
It has some limitations to reporting compared to other networks, top line key info is covered but things like geo-reporting are limited. In order to find insights on code performance you have to download the data to assess and there is no internal reporting on different CPA rates so again this has to be assessed off-network. They have a huge number of publishers but the search function for finding publishers is a bit hit and miss. Review collected by and hosted on G2.com.
Awin’s tech support has been consistently excellent — quick to respond, knowledgeable, and genuinely helpful whenever we’ve had questions or needed assistance. The platform itself is easy for me to navigate and use on a daily basis, with reliable tracking and clear reporting that makes managing affiliate partnerships simple and effective. Our development team were easily able to implement and integrate this with our system, despite it being bespoke. Review collected by and hosted on G2.com.
The email builder feels quite limited and isn’t ideal for sending well-branded, event-triggered communications. I’d prefer a smoother integration with our CRM so we could manage emails more professionally, automate workflows, and track engagement more effectively within our own system. Review collected by and hosted on G2.com.

Awin is a comprehensive affiliate marketing platform that offers a variety of powerful features designed to enhance the affiliate marketing experience for both advertisers and publishers. One of its standout features is the line reporting, which provides in-depth, customizable analytics to track and evaluate affiliate campaigns with precision, helping users measure ROI and optimize performance. Awin also offers robust tracking capabilities, ensuring real-time data on clicks, conversions, and sales, which helps users understand campaign performance and make data-driven decisions. The Communication Center streamlines interaction between advertisers and publishers, allowing for seamless messaging and collaboration on campaign updates, expectations, and insights. Additionally, Awin’s Publisher Directory is an invaluable tool for advertisers, enabling them to discover and connect with a wide range of potential affiliates across various verticals, making it easier to find the right partners. Lastly, the Opportunity Marketplace offers a dynamic space for both advertisers and publishers to explore new collaboration opportunities, fostering long-term and mutually beneficial partnerships. Overall, Awin’s user-friendly interface, robust analytics, and comprehensive features make it an excellent choice for businesses looking to scale their affiliate marketing efforts. Review collected by and hosted on G2.com.
they should add more publishers in CA & AU. Review collected by and hosted on G2.com.

Awin has been a cornerstone of our affiliate agency, enabling us to launch client programmes and build partnerships across the affiliate space. The platform is user-friendly and serves as a one-stop shop for managing tracking links, reporting, and financials. Its WooCommerce and Shopify integrations are simple yet effective, allowing for quick and seamless launches. Review collected by and hosted on G2.com.
From an agency perspective, more advanced reporting features would be a welcome addition. In particular, a global agency dashboard that provides a consolidated view across all client programmes would save significant time and improve strategic oversight. While the current reporting is solid, deeper customisation and easier cross-account visibility would make a big difference. Review collected by and hosted on G2.com.

Its a well known affiliate program that allows working with publishers so much easier. Everything feels simplified, yet detailed. The new platform structure has made reporting quicker and easier to access and share. The help given by the tech teams have been great as tracking can be complicated. Finding fresh new publishers on the program has been amazing. I no longer have to dig through the internet to find who fits my brands. Review collected by and hosted on G2.com.
Sometimes the wait for tech teams help takes a longer time. However, I did not like the old platform. It felt old. Now the platform has been upgraded, I much prefer it. Subnetworks on the program is the only other negative. There is so many fraudish subnetworks and publishers on the program. Review collected by and hosted on G2.com.
I found it easy to get set up and the sign up process was nice and simple. The dashboard is easy to use and displays all the information you need without having to dig through multiple menus. It was also very simple to get integrated across our ecommerce sites
When we had an issue with setting up payment methods the customer service team was very helpful and helped guide me through the steps. Review collected by and hosted on G2.com.
We use both this and Tradedoubler and have seen a much bigger return on Tradedoubler with over 500% increase in orders. We found the product feed upload to be quite challenging at first as it wouldnt tell us which fields were not mapping correctly and took a couple of weeks to get this set up. Review collected by and hosted on G2.com.

Awin has a very easy to use platform, and when you have a managed service you can get help if there are any issues. It's simple to update your tracking to Awin tracking if its not already implemented, and their tech team are great to help with anything tech related.
The have great insights of benchmarking which can be personalised to suit what you want to see.
Their events/meet ups are always well organised and great to attend. Review collected by and hosted on G2.com.
Awins reporting could benefit from an upgrade. Something PowerBI-ish where you can create your own report that suits what you need to see daily/weekly/monthly instead of all retailers having the same reporting options.
The staff at Awin are all lovely however it is often that inexperienced employees are put into positions which they perhaps are not ready for just yet. Review collected by and hosted on G2.com.
The AWIN platform set up provides an excellent user experience and improvements are regularly added based on feedback from users.
Customer support is there when it is required and the AWIN knowledgebase has most answers to frequent questions.
Integration and implementation was straightforward and easily achieved.
We log in to AWIN on a daily basis to approve new affiliate partners and approve commissions. This is also simple and easy to manage.
Having used several other affiliate platforms in the past I have found that AWIN provides the best value for investment and the widest range of affiliate partners. Review collected by and hosted on G2.com.
The AWIN index is a little hard to understand and often does not look correct in some areas. Review collected by and hosted on G2.com.

Awin provides an easy way to find and work with affiliates to drive traffic to our site which is more likely to convert to a sale. With incentives for both ourselves and the affiliate, it is a win-win! It was easy to set up and now we can let it run with light touch monitoring and adjusting. Review collected by and hosted on G2.com.
You have to keep an eye on affiliates who have partnered with you and the commission they are earning, as this can become expensive if you feel you would have got the sale without the affiliate link in the first place Review collected by and hosted on G2.com.