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Zoho Analytics Reviews & Product Details

Zoho Analytics Overview

What is Zoho Analytics?

Zoho Analytics is an AI-powered self-service BI and analytics platform that helps businesses collect, prepare, visually analyze, and present insights from their data, all within minutes. The platform offers integration with 500+ native data sources, like files, feeds, local and cloud databases, cloud storage, and popular business apps. It allows you to create and manage complex ETL data pipelines using its visual pipeline builder, process stream data for real-time analytics, and set up a strong metrics layer for quality analysis and management. Each integration is bundled with 100+ domain-specific prebuilt reports/dashboards, pre-trained NLQ models, smartly modelled and blended data across business applications, and lots more. Our AI-powered, self-service data preparation and management platform helps clean, transform, enrich, and catalog data. An intuitive drag-and-drop visualization builder can also be used to build insightful and interactive reports/dashboards using a wide variety of visual components, like charts, widgets, pivot tables, tabular views, and much more. Zoho Analytics is engineered with advanced generative AI capabilities. Converse with Ask Zia, our NLQ interface, and get answers in the form of reports. Ask Zia is now multilingual and more powerful. Enrich your analysis with automated insights by using our NLG-powered narration engine, Zia Insights. With diagnostic analytics for smarter decision-making, Zia Insights takes automated insights to the next level. Enumerate complex business scenarios with what-if analysis. Forecast KPIs and uncover trends/patterns with advanced analytical capabilities. Leverage cognitive analysis for keyword extraction, sentiment analysis, and more. Zoho Analytics also allows you to create ML models with no-code assistance or develop custom models and functions using Python Code Studio. Zoho Analytics even allows embedding our full-fledged analytics platform into other software applications. Immersive data stories can be crafted and presented through slideshows or purpose-built analytics portals. The platform also facilitates secure collaboration over reports/dashboards through contextual comment threads and real-time messaging. Zoho Analytics has a robust set of APIs that enables elaborate customization and highly extensible low-code/no-code integration with any technology stack. The platform also offers a high degree of flexibility with regard to deployment (private/public/multi-cloud/on-premises) and platform extensibility (professional services/partner support/marketplace). Being a modern and scalable platform, Zoho Analytics can readily match growing data volumes and usage. Its time-tested and accredited enterprise-grade security features and governance framework ensure continuous data management and stewardship. On top of everything else, the TCO for Zoho Analytics—including licensing, implementation and customizations, training, and support—is the lowest among our market peers.

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Zoho Analytics Details
Languages Supported
Arabic, German, English, French, Hungarian, Italian, Japanese, Dutch, Polish, Portuguese, Russian, Spanish, Turkish, Chinese (Simplified)
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Product Description

Zoho Analytics (previously, Zoho Reports) is a self-service BI and data analytics software that lets you create visually appealing data visualizations and insightful dashboards in minutes.

How do you position yourself against your competitors?

Unlike other legacy BI products, Zoho Reports was built exclusively for the cloud. Hence it brings all the cloud's advantages - pay as you use, anytime anywhere access, easy collaboration, no burden of maintaining local hardware/software etc. Zoho Reports makes BI affordable for even small businesses, who till now only had spreadsheets for getting their data analyzed.

With a columnar database backend option, Zoho Reports scales well for analyzing billions of rows of data. We also have a white label solution, which allows you to offer a ready made BI tool under your own brand name to your clients.


Seller

Zoho

Description

Zoho Corporation is a software development company, privately held and profitable. It offers beautifully smart software to help you grow your business. With over 50 million users worldwide, Zoho's 45+ products aid your sales and marketing, support and collaboration, finance and recruitment needs, with the long term vision to transform the way you work. Our Global HQ is in Chennai, India, and the US HQ is in Austin, Texas.

Overview Provided by:
Marketing / PR @ Zoho

Zoho Analytics Integrations

(6)
Integration information sourced from real user reviews.

Recent Zoho Analytics Reviews

LW
Linton W.Small-Business (50 or fewer emp.)
5.0 out of 5
"A Must-Have Reporting Tool for Digital Agencies"
Seamless integrations with key marketing platforms like GA4, Google Ads, and Facebook Highly customizable dashboards for client-ready reports ...
GM
Gregorio M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great Tool for Data-Driven Insights and Reporting"
Zoho Analytics excels in its user-friendly interface and powerful data visualization features. The ability to integrate seamlessly with other Zoho ...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Fast Friendly & well supported"
Flexible and easy to configure at a reasonable cost

Zoho Analytics Media

Zoho Analytics Demo - Decision Intelligence
Zia Insights provides contextual intelligence with detailed diagnostics.
Zoho Analytics Demo - OpenAI Integration
Leverage the power of OpenAI's large language models (LLMs) within Ask Zia to build complex queries, construct metrics and formulas, and discover public datasets.
Zoho Analytics Demo - Data Pipelines
Visually build end-to-end data pipelines to streamline your data flow.
Zoho Analytics Demo - Streaming Analytics
Connect and analyze streaming data for real-time insights. Process streams from Google Pub/Sub, Kafka, PubNub and APIs.
Zoho Analytics Demo - Auto ML
Build custom machine learning models with No-code assistant.
Answer a few questions to help the Zoho Analytics community
Have you used Zoho Analytics before?
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337 Zoho Analytics Reviews

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337 Zoho Analytics Reviews
4.3 out of 5
337 Zoho Analytics Reviews
4.3 out of 5

Zoho Analytics Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
GM
Business Development Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoho Analytics?

Zoho Analytics excels in its user-friendly interface and powerful data visualization features. The ability to integrate seamlessly with other Zoho products and external data sources makes it incredibly efficient for generating detailed reports and insightful dashboards. It’s easy to use and helps our team make better, data-driven decisions. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Although Zoho Analytics is highly effective, the platform can experience occasional delays in syncing data across multiple sources. It would be great if the integration process was even smoother for faster updates, especially when dealing with larger datasets. Review collected by and hosted on G2.com.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho Analytics has been instrumental in streamlining our data analysis and reporting processes. It helps solve the problem of consolidating data from multiple sources and creating meaningful insights that drive our business decisions. By providing us with customizable dashboards and detailed reports, we can easily track key performance indicators and make data-driven decisions more efficiently. Review collected by and hosted on G2.com.

Seth B.
SB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic Review from User Profile
What do you like best about Zoho One?

Zoho One provides an unmatched suite of integrated apps that allow us to run every part of our company—from CRM and billing to live chat, subscription management, and project tracking—under one roof. The ecosystem is robust, the apps talk to each other seamlessly, and the cost-to-value ratio is excellent. We particularly value the flexibility to customize modules, automate workflows, and access real-time insights that help us serve our customers better and scale efficiently. Review collected by and hosted on G2.com.

What do you dislike about Zoho One?

While Zoho One is powerful, the learning curve can be steep, especially when integrating multiple apps or creating complex automations. Some modules lack consistent UI/UX across the suite, and the occasional delay in support response times can slow down urgent implementations. More intuitive setup guides and faster live support would go a long way. Review collected by and hosted on G2.com.

What problems is Zoho One solving and how is that benefiting you?

Run our company Review collected by and hosted on G2.com.

LW
Project Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoho Analytics?

Seamless integrations with key marketing platforms like GA4, Google Ads, and Facebook

Highly customizable dashboards for client-ready reports

Automated report scheduling saves time and boosts efficiency Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Steep learning curve for advanced formulas or custom SQL queries

Occasional syncing delays with external data sources

Limited real-time data—most integrations update hourly or daily Review collected by and hosted on G2.com.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho Analytics solves key problems like manual reporting, data silos, and unclear client communication by unifying all our marketing data into one customizable, automated dashboard. It saves us time, improves accuracy, and gives clients clear insights into performance, helping us make smarter, faster decisions. Review collected by and hosted on G2.com.

Verified User in Real Estate
AR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
Rating Updated ()
Products used within Zoho One: Zoho CRM, Zoho Desk, Zoho Analytics, Zoho SalesIQ, Zoho Forms
What do you like best about Zoho One?

I mainly use Zoho CRM and Zoho Desk / SalesIQ for my position. I find it very helpful that zoho desk tickets can be pushed into zoho CRM so that there is a record on the user page of each support ticket that has been submitted. Zoho desk support chat is also very responsive and quick. Review collected by and hosted on G2.com.

What do you dislike about Zoho One?

I don't like that Zoho Desk released a new product for AI chat support that isn't fully functional yet. It's not helpful until it is fully funtiontional. Review collected by and hosted on G2.com.

What problems is Zoho One solving and how is that benefiting you?

Support inquires, submitting forms to other team members, knowledge base for customers Review collected by and hosted on G2.com.

AD
IT Services Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Zoho Analytics?

Ability to gather data from multiple sources, including other Zoho Apps and external sources such as SQL Server. We also use the Zoho Analytics API to integrate complex reporting requirements for our clients. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Ability to customise the look of dashboards and reports. This looks to be a feature coming in the near future, however. Review collected by and hosted on G2.com.

What problems is Zoho Analytics solving and how is that benefiting you?

Gathering and reporting on data from all of our data sources. It gives us the ability to filter and integrate data with other applications, as well as to display this information in dashboards for management Review collected by and hosted on G2.com.

Mudhasir z.
MZ
Software Engineer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoho Analytics?

Zoho Analytics stands out for its powerful and user-friendly features that make data analysis accessible and effective. One of the things I appreciate most about it is the ease of integrating various data sources—whether it's cloud apps, databases, or flat files. The drag-and-drop interface Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Iframe modle is sometimes not working using whitelist option Review collected by and hosted on G2.com.

What problems is Zoho Analytics solving and how is that benefiting you?

It solving reporting problems for my customer Review collected by and hosted on G2.com.

Peter S.
PS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoho One?

Zoho One offers a comprehensive suite of tools that integrate well with each other, which is great for streamlining multiple business functions in one place. The level of customisation available in some modules is useful for adapting the system to different business needs. Review collected by and hosted on G2.com.

What do you dislike about Zoho One?

The lead management process is frustrating for B2B companies. Zoho’s requirement to map a “Last Name” for all leads, even when only working with companies, leads to inefficient workarounds. As a B2B business, I source company details, not individual contacts, and Zoho's CRM doesn't provide a proper solution for mapping company information efficiently. The support process was also slow, and the workaround offered added more manual work, which defeats the purpose of using a CRM to streamline operations. Review collected by and hosted on G2.com.

What problems is Zoho One solving and how is that benefiting you?

Zoho One helps centralise multiple business processes, offering an all-in-one solution for managing operations, marketing, sales, and accounting. Its integration with other tools in the suite, such as Zoho Books, helps streamline invoicing and accounting, which saves time and improves operational efficiency. However, its lead management system for B2B businesses is far from ideal, creating inefficiencies rather than solving them. Review collected by and hosted on G2.com.

Alex D.
AD
IT Infrastructure Administrator
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic Review from User Profile
What do you like best about Zoho One?

The flexibility of Zoho's suite is fantastic, the price-point makes the Zoho One suite a no-brainer when compared with competitor tools. I love the Zoho Deluge programming language which essentially means if a function is not available in the GUI, it can be built using custom functions. Review collected by and hosted on G2.com.

What do you dislike about Zoho One?

Zoho's support can be a little hit and miss. We are very fortunate to work closely with a Zoho partner, Ardento who have in-house Zoho specialists. Review collected by and hosted on G2.com.

What problems is Zoho One solving and how is that benefiting you?

Having Zoho One allows our organisation to capture information across various products (e.g. CRM, Campaigns, Desk, etc.) and provide advanced reporting and analytics using Zoho Analytics. Review collected by and hosted on G2.com.

MF
Software Engineer
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoho Analytics?

Zoho Analytics is well-regarded for its user-friendly interface, powerful data visualization, and robust automation capabilities Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

Iframe is exposed in the inspect view. Need to check Review collected by and hosted on G2.com.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho Analytics helps businesses solve data management, reporting, and decision-making challenges by providing a centralized platform for data analysis Review collected by and hosted on G2.com.

SB
Sales Coordinator
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zoho Analytics?

I'm in leaning stage need to know about the product in and out. Review collected by and hosted on G2.com.

What do you dislike about Zoho Analytics?

But there is no perfect platform to know more about it expect youtube Review collected by and hosted on G2.com.

What problems is Zoho Analytics solving and how is that benefiting you?

Crate multiple filter in one go it's not able to find for the dashboards Review collected by and hosted on G2.com.