Domo Reviews & Product Details

Domo Overview

What is Domo?

Domo's AI and Data Products Platform empowers organizations to turn data into actionable insights and solutions. It allows users to seamlessly connect diverse data sources, prepare data for use, and generate dynamic reports and visualizations—all within a single interface. With built-in AI and automation capabilities, teams can easily build and use AI agents, streamline workflows, and create tailored solutions.

Domo Details
Product Website
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Domo Community
Languages Supported
Danish, German, English, French, Hindi, Italian, Japanese, Dutch, Portuguese, Spanish, Chinese (Simplified)
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How do you position yourself against your competitors?

Domo stands out as a unified platform, combining AI, data democratization, and cloud-scale performance in one interface. Designed as an end-to-end solution, Domo empowers teams to act quickly and confidently on their data.

Cloud-scale performance
-Process trillions of data rows with sub-second query responses, delivering consistent performance for the most demanding industries.

Faster time-to-value
-With a 100% cloud-based implementation and 1,000+ prebuilt connectors, Domo streamlines integration across ERPs, CRMs, and platforms like Snowflake for faster insights and reduced setup time.

Intuitive user experience
-Self-service tools like Magic ETL and DomoGPT make data exploration simple and accessible for business users and developers.

Advanced AI and automation
-Leverage generative AI to streamline workflows, generate reports, and build machine learning models. Simplify tasks and empower teams to make better decisions.

Secure collaboration
-Share data responsibly with role-based access controls, encryption, and secure modeling environments, while encouraging seamless collaboration through interactive embedded dashboards.


Seller

Domo

Description

Strengthen your entire data journey with Domo’s AI and data products. Connect and move data from any source, prepare and expand data access for exploration, and accelerate business-critical insights.

Overview Provided by:

Recent Domo Reviews

Sean H.
SH
Sean H.Small-Business (50 or fewer emp.)
5.0 out of 5
"Domo is a Great AI company"
The user experience is exquisite and I would recommend to my friends.
Verified User
U
Verified UserMid-Market (51-1000 emp.)
3.5 out of 5
"Domo is a great platform!"
I like their ability to enhance my data investments and impact.
Kyle F.
KF
Kyle F.Small-Business (50 or fewer emp.)
2.5 out of 5
"Great experience and informative."
The creativity and concept behind the design.

Pricing Insights

Averages based on real user reviews.

Time to Implement

3 months

Return on Investment

14 months

Average Discount

18%

Perceived Cost

$$$$$
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Domo Media

Domo Demo - See the whole picture
Visualize data and collaborate in the context of the moment to take informed action faster.
Domo Demo - Connect all of your data
Connect all of your data, no matter where it resides, in the cloud, on-premise, or in files
Domo Demo - Store and prepare
Store massive amounts of data, prepare and access it in real-time as one complete data set. Connect directly to any cloud, like Snowflake or Redshift.
Domo Demo - A complete solution, also available on mobile
Putting actionable data in the right hands, at the right time, anywhere.
Domo Demo - Tell compelling stories with data
Customers can easily conduct analysis, build intuitive visualizations, and, most importantly, understand, tell and share real-time stories about their business.
Domo Demo - Advanced analytics, AI and ML
Predict what’s coming next to optimize outcomes.
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852 Domo Reviews

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852 Domo Reviews
4.3 out of 5
852 Domo Reviews
4.3 out of 5

Domo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Sharon C.
SC
Assistant Controller
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Domo?

The ability to easily design dashboards that allow you to get an idea of how you are performing in seconds. Easy to design for non programmers. Support is responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about Domo?

Most dashboards can be designed with minimal technical support, but more complicated applications need someone with programming knowledge however some of that is mitigated with the AI features. Search feature could be improved. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

It has enabled us to design dashboards to answer questions on the fly in real time and design them in a way to tell a story. Enough detail can be provided to start acting on an issue quickly. We have used Domo to put together presentations that are used for inclusion in meeting packages and all we usually have to do is print it out since it's up to date for when it's needed. We also have some non traditional uses such as having a dashboard for users to access current forms, instructions and videos for accounting thus cutting down on the number of in bound calls and emails for information requests and training. Most recently we put together payment detail pulled from our accounting system to be uploaded into our credit card providers system to issue credit card payments to our vendor. The AI addition has made creating calculated fields less time consuming and reachable for non programmers. The time savings and real time information has been a game changer for our company. Review collected by and hosted on G2.com.

Eric H.
EH
Insurance and Protection Director
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Rating Updated ()
What do you like best about Domo?

I have to say, it's an impressive tool that has transformed the way we handle data and make business decisions. DOMO stands out with its user-friendly interface and intuitive design. The dashboard has customization options allowing us to tailor the visualizations to meet our specific needs and preferences. We use these custom options a ton in my organization, really diving down to a granular level with the data.

DOMO's ability to integrate seamlessly with a wide range of data sources. Whether it’s pulling data from cloud-based apps, spreadsheets, or other databases. This integration capability has streamlined our data management processes. The real-time data updates are excellent as well. We get immediate insights and can make informed decisions on the fly. The collaboration features are also top-notch, allowing our team members to share insights and work together.

It’s user-centric, highly integrative, and supports real-time collaboration, making it an invaluable asset for any organization looking to leverage their data effectively. Our entire team can monitor real time results and with the API’s that DOMO has, such as an ability to sync with Redshift, it makes our data source very robust.

Highly recommended! Review collected by and hosted on G2.com.

What do you dislike about Domo?

Honestly, there is really nothing that I dislike about this program. I do wish the app was more user friendly, but it is tough to put that much data and information in such a small screen. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

Monitoring of business results in many facets, as well as combining multi source data into one final spot. Review collected by and hosted on G2.com.

Jon P.
JP
Analytics Team Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Domo?

For my team: having all our tools in one platform has been revolutionary. From Data ingestion, transformation, visualization, jupyter notebooks, projects & notes for project management, buzz for chatting, and so much more! Our team has seen tremendous growth and engagement with our users that we never saw in Tableau, PowerBI, or DataIku. Domo is a fantastic platform with so many different uses.

As an added bonus, the support and customer service we receive from Domo is top-tier and I trust them to see my issues as important and they actually will get work done quickly to resolve the issues, unlike when I've issues with other major platforms.

My team lives inside of Domo and we use it every day. It's easy to teach out users how to view and interact with the data and buy-in we've got around our organization has been great.

Pricing is fair and we use the consumption based model - I never feel like the company is trying to nickle and dime us and I think that we definitely get our money's worth from it.

Overall fantastic tool and I would recommend to anyone. 10/10 Review collected by and hosted on G2.com.

What do you dislike about Domo?

It's a MySQL 5.0 based platform so some of the features in it don't work as well as you'd expect or want them to. I don't use the SQL Data Transforms or Views very much because they're slow (SQL Data Transforms) and the Views usefulness is extremely limited. To balance that out, the Magic ETL has incorporated new SQL tiles, which make up all the deficit of not having a strict SQL interface and is exceedingly quick to run. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

from data warehousing to BI to workflows, Domo helps with all those problems. Review collected by and hosted on G2.com.

JG
Managing Member
Retail
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Domo?

Domo is a robust and highly scalable platform that offers a lot of flexibility to meet our business needs. It performs reliably and provides out-of-the-box integrations with many data services. Domo is very good at continually expanding its feature set and is consistently making new releases. It has been a pleasure using their platform over the last 7 years. Review collected by and hosted on G2.com.

What do you dislike about Domo?

I have always sung Domo's praises, however about 2 months before our next renewal, we were notified that next year's price was going to be an unimaginable 1120% more than our last renewal, and in 3 years they said it will be 2240% higher than our last renewal price. This is with the same number of users, and actually a decrease in consumption compared to last year's renewal due to import optimizations we have made. This sudden and substantial pricing increase, communicated only ~2 months prior to our contract expiration, is forcing us to rush a migration over to a different platform. It is deeply disappointing to see them treat a client of 7 years like this, and it unfortunately eroded our trust with them as a company. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

A great and growing analytics tool that has many integrations that work right out of the box. Review collected by and hosted on G2.com.

Response from Pam Hanlon of Domo

Thank you for sharing your feedback and for being a loyal Domo customer for the past 7 years—we truly appreciate your kind words about the platform's capabilities and reliability.

We sincerely apologize for the frustration and disappointment caused by the pricing changes. We understand how unexpected adjustments like this can impact your planning, and it’s never our intention to create such challenges for our customers.

We’d love the opportunity to discuss this situation further and explore how we can address your concerns. Please feel free to reach out to our customer success team or your account manager so we can work together to find a resolution.

Thank you for taking the time to share your thoughts—we value your feedback and hope to regain your trust.

Verified User in Construction
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Domo?

What I like most about Domo is that it brings together a wide range of powerful tools such as Magic ETLs, Workflows, Data Connectors, and visualizations into a single, unified platform. This integration saves me from jumping between multiple systems and makes data management, automation, and reporting much more efficient.

I also appreciate the ease of building data pipelines visually through Magic ETL, the extensive library of connectors for integrating with external systems, and the ability to quickly create and share dashboards with stakeholders. Domo’s permissions and governance tools also help ensure that data access is controlled and auditable across teams.

Overall, Domo simplifies complex data operations and enables faster decision-making, especially for cross-functional teams that need access to real-time insights. Review collected by and hosted on G2.com.

What do you dislike about Domo?

Areas for Improvement in Domo:

1. Workflows Lack Flexibility and Intuitiveness:

While Domo Workflows are functional, they are not intuitive and come with a steep learning curve. Once deployed, workflows cannot be edited, which limits agility and forces you to rebuild from scratch for even minor changes. They work best when dealing with data already inside Domo but are not as powerful or flexible as external tools like Make or n8n for broader automation needs.

2. No Semantic Layer:

The lack of a semantic layer makes it harder to standardize business logic across datasets and reports, leading to inconsistencies and increased maintenance overhead.

3. Domo AI Chat Needs Maturity:

Even with all AI readiness checks in place, the Domo AI chat still struggles to interpret queries accurately or return reliable answers. It feels underpowered compared to other AI copilots and could benefit from improved context awareness and language understanding.

4. Embedding Limitations with Domo Everywhere:

Embedding capabilities are limited. For example, it's not currently possible to embed custom apps or forms directly into our website using Domo Everywhere, which restricts how we can extend Domo into customer-facing or external platforms.

5. Limited Form Customization and Availability:

There are very few customization options for forms in Domo. Forms must be part of a workflow or custom app in order to exist, which makes quick, standalone form use cases difficult or impossible without additional development.

6. App Bugs and Filtering Issues:

There are noticeable bugs when working with Domo Apps. For instance, when copying dashboards into apps, filters often lag or fail to apply properly, leading to a frustrating and unreliable user experience within the app environment.

7. Charging Credits for Usage Reports

Domo charges credits for accessing certain usage and governance reports, which feels unreasonable. These types of reports should be included as part of the platform’s core offering, especially for a business intelligence solution. As a BI company, I expect more transparency and access to usage data without additional cost. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

Domo centralizes our data, automates workflows, and simplifies reporting, saving time and reducing the need for multiple tools. Review collected by and hosted on G2.com.

Ryan P.
RP
IT Admin
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Domo?

We've found Domo to be an extremely effective tool for building dashboards from our Jira instances. Its native Jira connector makes it easy to pull in data across multiple projects and instances, while Magic ETL allows us to clean, transform, and normalize complex issue data—no heavy SQL required. This has enabled us to create dashboards tailored for engineering teams, QA, and leadership, providing visibility into sprint progress, backlog trends, and SLA performance in real time.

Domo’s flexibility and ease of use have allowed both technical and non-technical users to derive insights quickly. Automated refreshes, custom alerts, and role-based sharing have improved cross-team collaboration and reduced manual reporting overhead. As our data needs grow, Domo continues to scale well and has become a key part of our reporting and project tracking workflows. Review collected by and hosted on G2.com.

What do you dislike about Domo?

Domo has been a powerful tool for building dashboards from our Jira instances. While some customization does require a bit of engineering effort—especially when working with complex JQL queries or transforming nested issue data—the platform is intuitive overall. Its Magic ETL and native Jira connector make it easy to shape and visualize data, and once set up, dashboards provide real-time insights across engineering, QA, and leadership with minimal maintenance. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

Providing advanced dash boarding for our needs. Review collected by and hosted on G2.com.

AC
Marketing Data Analyst
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Rating Updated ()
What do you like best about Domo?

- Domo actually tries to apply feedback given in the community forum to updates/changes

- The Knowledge Base is a great resource for new users & training materials

- Magic ETL makes it easy to build dataflows with minimal SQL knowledge & has excellent features for denoting why dataflow features are in place in case anyone but the original user needs to revise/edit the dataflow

- The automated reporting feature is a great tool to encourage adoption Review collected by and hosted on G2.com.

What do you dislike about Domo?

- Updates/changes & their impact on existing dataflows are not well communicated, making the platform prone to "glitches"

- Customization of dashboard layout & filter options is not the best pairing for efficient use of space & end-user friendliness

- Customer support is relatively slow (but they do tend to positively resolve issues) Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

1. Domo allows us to report & visualize data for easy digestion of data & trends from platforms that are not accessible to everyone in the company.

2. Domo allows us to quickly analyze the relationship(s) between business variables that live in different platforms. Review collected by and hosted on G2.com.

Cole S.
CS
Data Migration Engineer
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Rating Updated ()
What do you like best about Domo?

I'm not sure I like this about it as I come from a strong SQL database background, but for normal business users, tooling with their data and making reports becomes very easy. Review collected by and hosted on G2.com.

What do you dislike about Domo?

So this is the other side of the coin compared to what I just said. In our small ish company with about 200 employees, we have over 11,000 cards (reports) and thousands of calculated fields (beast modes). The ease of use for business users has somewhat led to a proliferation of reports, many of which are never seen, but remain, making it somewhat tough to know what you can delete later on. The calculated fields/beast modes also can be done differently depending on what each user takes into account, so it's important to keep those straight. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

It makes it easy to connect various data sources into a combined dataset you can build reports off. Review collected by and hosted on G2.com.

Nate C.
NC
Revenue Operations Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
Rating Updated ()
What do you like best about Domo?

Our leadership team relies on Domo for accurate visiblity into the business. With the customization and ease of use that Domo provides, we are able to accomplish that. The simplicity of connecting databases is also a huge bonus. Review collected by and hosted on G2.com.

What do you dislike about Domo?

In some situations, a beast mode is required to filter out rows of data- specifically rows that don't have data. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

Domo is providing insights into key metrics for our board of investors and leadership team. By leveraging PDP, Domo also provides unique access to data for our partners which has been a huge help in reconciling certiain information. Review collected by and hosted on G2.com.

Anthony D.
AD
Senior Sales Assistant
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Domo?

I really appreciate how user-friendly DOMO is—it makes creating graphs and tracking sales super easy. Plus, its real-time data processing helps me stay on top of our sales orders and budget without any delays. Review collected by and hosted on G2.com.

What do you dislike about Domo?

I wish DOMO had more customization options for dashboards and reports and better beast mode calculations—sometimes it feels a bit limited. Also, it can be slow when handling large data sets, which can be frustrating when I need quick insights. Review collected by and hosted on G2.com.

What problems is Domo solving and how is that benefiting you?

DOMO helps streamline data visualization and sales tracking by bringing all my sales and budget data into one place. It eliminates the need for manual reporting, making it easy to create graphs and dashboards that provide real-time insights. This saves me time, improves accuracy, and helps my team make faster, data-driven decisions. Review collected by and hosted on G2.com.